This project started as a campaign pitch for OTR Chamber of Commerce around holiday shopping in Over-the-Rhine.
Concept and pitch
The concept line was You're Welcome, used as a straightforward invitation to visit OTR during the season.
My work covered campaign concept, art direction, and illustration.
Final rollout
The concept and illustration approach won the pitch. During production, the messaging was adjusted and the visuals were refined into the final campaign rollout.
My role: Campaign Concept, Art Direction, Illustration
Client: OTR Chamber of Commerce
